Ads and social
In progress
Followers, reach, views and engagement per post.
Built. Opens to customers once Meta completes its app review.
Checked against the app on .
What it reads
- Reach
- Views
- Total interactions
- Followers
- New followers
- Likes
- Comments
- Saves
How it can be cut
- Content type
- Post type
- Post
- Follower age
- Follower gender
- Follower country
Status history
- In progress
Built. Opens to customers once Meta completes its app review.
Each change here is also an entry on the changelog.
How the figures are kept
- Views replaced impressions when Meta retired impressions and profile views in 2025.
- Follower age, gender and country are lifetime breakdowns kept as monthly slices.
What it does not do
- New followers cover the last 30 days only, and not accounts under 100 followers.
- Demographics need 100 or more followers.
Connecting
- Sign in with Facebook and approve read access to your Instagram insights and its linked Facebook Page.
- Choose the Instagram Business or Creator account to report on.
Read-only wherever the provider allows it. Tokens are encrypted at rest and a connection can be revoked at any time.
How data is handledOnce connected
- Pulled daily at the hour your workspace chooses, with fourteen months of history where the provider allows.
- Every figure keeps the request and response that produced it.
- Available to every answer, dashboard and deck in the workspace.